Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

Sen. Ruben Gallego led a letter to Delta asking about its new AI-driven pricing plan, which would individualize ticket prices ...

Delta is using AI to "personalize" the price you pay for airfare. Here's what that could mean for your next trip.

A Utah lawmaker is seeking to prevent companies from setting prices for individuals based on their personal data, after Delta ...

Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

Delta's new AI pricing system eliminates static airfares for personalized rates based on individual data, raising questions ...

It’s a new era, based on artificial intelligence in pricing that is profoundly dangerous to personal privacy,” CT’s U.S. Sen.

Last week, Delta Air Lines announced that it would be expanding its use of AI in its pricing, and people are not happy about ...

Last fall, Delta said it planned to use AI technology to price 1% of its tickets at whatever a customer was willing to pay.

Three Democratic senators have pressed Delta Air Lines CEO Ed Bastian to answer questions about the airline's planned use of ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

“Delta’s current and planned individualized pricing practices not only present data privacy concerns, but will also likely ...