Instagram is testing a limited-time monetization program called "Referrals" in the US.

The photo sharing platform is testing a program that will enable creators to earn $100 for every new user who they bring to ...

Instagram has spent big bucks on wooing content creators. Adam Mosseri, Instagram's top executive, took the stand on Thursday to testify during the ongoing FTC antitrust trial against Meta. The FTC ...

Meta has launched a new incentive scheme to encourage content creators to drive traffic to Instagram, offering up to $20,000 ...

Instagram is testing a new invite-only referral program that pays U.S. creators up to $20,000 for driving app visits and new ...

Once creators started posting on the platform, though, Instagram took that incentive away. At a creator and press event at Meta on Friday, Oct. 6, Instagram head Adam Mosseri opened it up for ...

Edits is positioned as a free, accessible alternative. To complement the launch, Instagram has rolled out additional creator incentives in recent months. These include high-value exclusivity deals for ...