News

Sportskeeda13h
"Pretty damn good","Not a home run": Fans react as viewership numbers emerge from NASCAR on Prime for Coca-Cola 600
Fans have had a mixed reaction to the reported figures from the first NASCAR Cup Series race ever to be broadcast on Amazon's ...
The Desk on MSN9h
DirecTV for Business to offer Prime Video NASCAR races
DirecTV will offer bars, restaurants, hotels and other business customers access to several NASCAR races that are scheduled ...
Prime Video’s first NASCAR race averages 2.72 million viewers, younger audience
Sunday night’s Coca-Cola 600 averaged 2.72 million viewers in Prime Video’s first NASCAR race. The race won by Ross Chastain ...
Black Star News1d
Amazon Prime’s NASCAR Debut Wows Fans: Coca-Cola 600 Streaming Recap
Amazon Prime Video’s first-ever NASCAR broadcast impressed fans with its top-tier production of the Coca-Cola 600.
Sports Business Journal9d
NASCAR, Amazon gear up for Cup Series’ streaming debut, enhanced storytelling
NASCAR is coming in “all guns blazing” for Memorial Day weekend to promote the launch of races on Prime Video, starting with ...
SlicksAndSticks22h
Dale Earnhardt Jr. Reveals High Standards for NASCAR Pre-Race Show, Praises Amazon’s Fresh Approach
Dale Earnhardt Jr. champions high standards for NASCAR's pre-race show, praising Amazon Prime's innovative broadcasting ...
How the NASCAR sponsorship model is changing: ‘A massive shift’ in Amazon era
Gone are the days of season-long sponsorships. But a new TV deal and international expansion have team execs seeing increased ...