X.com now redirects to Twitter.com ... true to Musk's apparent preferred product strategy of hype first, delivery much later. But the name change suggests Musk is likely to keep control of ...

Twitter Ads (X Ads?) now features the word ... video ads with up to 50% off. The ad label change may also be part of the platform’s ongoing strategy to lure brands back, but given the reaction ...

Elon Musk’s move over the weekend to rebrand Twitter and replace its iconic bird logo with an X is just the latest ... And until Musk rolls out significant changes to the platform, observers ...

Gordon MacMillan, ex-head of content strategy at Twitter ... so I think the changes have felt like political ones. After the US election, many people have said X has essentially become a political ...

Twitter on Monday rebranded to X, part of owner Elon Musk ... brand equity,” said Jake Hancock, brand strategy partner of creative agency Lippincott, in emailed comments. “But I don’t view the name ...

Twitter has launched its new logo, dropping the blue bird on its website for an X as part of a wider rebranding. The social media network’s site on Monday showed the company’s new logo: a ...

X is an online advertising company, mostly, and video advertising can be lucrative, or at least more lucrative than the skimpy in-feed text and image ads that Twitter could never quite convert ...

Elon Musk’s changes to X, formerly Twitter, staffing and code are making ... be critical as Musk and Yaccarino reveal a moderation strategy that keeps the firm in compliance with EU regulations.