Investment firm Morgan Stanley says that the ever-increasing growth of Apple's Services could be over, as search and AI are ...

And Apple is already dipping its toes into this future, with ongoing work in wearables, augmented reality (AR), and even ...

An Apple VP has said the company needs to stay nimble as new technologies like AI may ultimately kill its most profitable ...

The Apple senior VP testified as part of a Justice Department lawsuit against Google that Apple is considering revamping its ...

Apple’s Eddy Cue hints at a future without the iPhone, as AI search engines reshape Safari and challenge Google’s ...

Following a Bloomberg report detailing Apple services head Eddy Cue’s views that AI-powered search engines will ultimately ...

Apple's Eddy Cue suggested that the iPhone's dominance might wane within a decade, potentially due to AI advancements. He ...

Apple executive Eddy Cue's revelation on Safari search decline sparked investor worry. Google's paid clicks growth also has ...

Microsoft’s Bing or DuckDuckGo probably won’t disrupt Google’s dominance in search, said Apple senior vice president of ...

Alphabet execs insist search volumes are up, but market share is slipping and revenue growth appears to be slowing.

With Apple's developer conference where it will show off iOS 19 just a month away, the company is wrapping up work on iOS ...