The white iPhone 4 itself is no huge surprise; on the one hand, this feels like Apple's pride showing, a refusal to cancel the troublesome SKU and admit failure. However, ...

“The white iPhone 4 has finally arrived and it’s beautiful,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing, in a statement on Apple’s Website.

A line of shoppers waits outside a Beijing Apple Store, as the white iPhone 4 goes on sale in that country. “It’s been worth it. I’m really looking forward to getting it,” said Cao Xuan, a ...

Apple announced the white iPhone 4 in June 2010, but it was delayed several times. There were much more challenges than Apple’s designers had anticipated. Steve Jobs sees the whole thing as a ...