After being gone for over 50 years, Hoosier the Bison is returning as the mascot for IU athletics. On Tuesday the Indiana ...

Here are all the winners from 2023 as SBLive/SI prepares to roll out 2024 state-by-state mascot contests Oscar the Horned Toad did a phenomenal job getting the vote out in Coalinga, California ...

Ultimately, the eagle didn’t stay, leaving IU to search for its next mascot. In the late '50s and early '60s, as colleges like Minnesota and Ohio were beginning to cement their mascots ...

Almost 50 years after it was first created, the Japanese candy brand Hi-Chew just introduced a new mascot—and it’s just as chewy-looking and lovable as the real, sweet-tooth-curing thing.