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ANZ’s new logo might ostensibly be a symbol of a new direction into Asia, but inadvertently it also represents the esoteric and New Age wanderings of its former CEO, writes Michael Feller.
The new logo will take 18 months to implement at a cost of $15 million and was created by the identity consultants Re, part of ANZ's ad agency M&C Saatchi. It replaces the line ANZ NOW, which is ...
Australia and New Zealand Banking Group's strategy to reinvent itself as a "super regional bank" has prompted an overhaul of its logo and brand positioning. The existing ANZ logo, introduced in ...
Australia and New Zealand Banking Group (ANZ) CEO Shayne Elliott has continued his hiring spree, announcing on Wednesday the appointment of Opher Yom-Tov as the bank's first chief design officer ...
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