Family-owned spirits company, Bacardi is meeting consumer demand for lighter, more premium drinks and evolving drinking occasions by building on the premium credentials of MARTINI, one of the most ...

Bacardi, whose brands also include Martini ... “The pattern for rum has been mirrored by that of premium vodka with Grey Goose protecting its potion in the off-trade whilst showing good growth ...

Applebee’s has also introduced Spring Break Sips. The $5 ADIOS is a blue Long Island Iced Tea variant made with Smirnoff ...

Bacardi is also increasing its promotional activities in the country, including tying up with bars and pubs across major metros and cities and curating its own music festival called Casa Bacardi.

The Bacardi Limited portfolio comprises more than 200 brands and labels, including BACARDÍ® rum, PATRÓN® tequila, GREY GOOSE® vodka, DEWAR'S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin ...

New contemporary bottle, new marketing campaign and new signature drink for iconic Italian vermouth brand HAMILTON, Bermuda--(BUSINESS WIRE)--Family-owned spirits company, Bacardi is meeting ...

The Bacardi Limited portfolio comprises more than 200 brands and labels, including BACARDÍ® rum, PATRÓN® tequila, GREY GOOSE® vodka, DEWAR'S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin ...