Yet none of them have been as enjoyable as the PC games from the 1990s ... in which Barbie mainly drives her yellow convertible and goes shopping for a date with Ken. But the franchise gained ...

After nearly a decade of releasing only mobile games starring Barbie, in the wake of the blockbuster Barbie film of last year and the 65th anniversary of Barbie this year, Mattel is returning to ...

The new campaign, titled “Give Limitless Possibilities” was shown during the game, which also celebrated former WNBA player and legend Sue Bird as the 2024 Barbie Role Model. The Barbie brand ...