Although the industry is settling on a few practical uses for beacons, primarily as a helpmate for attribution, they’re just one marketing data point among many – a tactic. “Beacons are only one piece ...

Speaking to a room full of Flathead Valley residents earlier this week at FVCC’s Wachholz College Center, StoryCorps Mobile ...

Search Engine Land » SEO » Content » Mobile Wallets, GPS & Beacons: How To Dominate The “Next Moment” Of Local Search I don’t think it is an exaggeration to call beacons the shiny new ...

Unlike some of its competitors, Beacons offers its tools for free and instead monetizes through a premium plan ($10/mo) that allows creators to use their own custom domain. It also makes money by ...

More than 200 Android mobile applications listen surreptitiously for ultrasonic beacons embedded in audio that are used to track users and serve them with targeted advertising.

In December, JUICE Mobile spun off its beacon network into a standalone ad tech company called Freckle IoT. Already the largest beacon network in the Canada marketplace, the company describes itself ...

Johnston, RI, Feb. 25, 2021 (GLOBE NEWSWIRE) -- In celebration of our 10th-anniversary of providing high-speed, low-cost, mobile broadband access to the anchors of communities, we launched our ...

Mobile beacons are suddenly the buzz – and for good reason. Facebook’s recent announcement that it will begin testing mobile beacons as part of its new “Place Tips” service has put the ...

Beacons, in combination with enterprise branded mobile apps and other technologies (such as on-site Wi-Fi networks), are gaining traction because of the benefits they provide enterprises that ...

Beacons employ Bluetooth low-energy (BLE) wireless technology to pinpoint the location of customers in stores and other places and to deliver messages to their mobile devices. Specifically, a ...

Unlike other engagements served through a mobile device, beacons are based on someone’s proximity; one qualifier for inferring or determining relevancy. They can be used indoors or outdoors and are ...