Utilizing a silent vocabulary of colors, shapes, and typography, logo designers give a visual identity to companies and organizations of all types. Off Book is available to stream on pbs.org and ...

The new icon keeps the triangle shape but rounds the three points ... but otherwise you don’t really “play” a book when reading. Besides the new logo, which is not yet live but visible ...

Given these past findings, Amitava Chattopadhyay and his team at INSEAD thought something as simple as a logo’s overall shape—circular or angular—might also impact people’s opinions in a ...