Examples of branding techniques include the use of logos, taglines, jingles or mascots. The word "brand" literally refers to the process of ranchers putting a mark on their cattle to identify ...

In some cases, a brand may even make a logo by combining letters from different fonts. Below we round up 10 examples of fonts in famous logos that show just how powerful the right typeface can be ...

In the past decade or so, there’s a general pattern emerging: Brand logos being changed are becoming simpler. Mastercard, Instagram, and Google are all good examples of successful logo redesigns.

Copycats exist throughout fashion, as a popular meme shows, listing examples of luxury brands — Saint Laurent, Balenciaga, Burberry, Berluti, Balmain — whose logos had gone sans-serif within ...

Walmart is refreshing its logo for the first time in nearly two ... Walmart U.S. "While the look and feel of our brand is more contemporary, our refreshed brand identity reflects Walmart’s ...

For example, in the restaurant and brewery industries, a crest logo is very common. In the graphic design industry, it's becoming more common to see characters as part of a logo or brand scheme. Take ...