Following a successful return at the 2024 NRL Grand Final, Bundy Bear has well and truly awoken from his fifteen-year hibernation, appearing in three new entertaining TVCs as Bundaberg Rum ...

First there was Foster's, then Castlemaine XXXX, now global drinks group Diageo plans to take Bundaberg Rum on to the international ... Ads featuring Bundy the bear pushed the larrikin element ...

Bundaberg Rum has resurrected its iconic white-furred mascot, Bundy R. Bear, in its last brand platform, via Leo Burnett Australia. Debuting during the 2024 NRL Grand Final, the ‘Forever Classic ...

ADVERTISING for Bundy Rum's new drink will feature Bundy R Bear, who has been "long absent from our screens”. And just in time for summer, Bundaberg Rum has launched a new pre-mixed drink ...

On Valentine's Day, Bundaberg Rum asked its community to tell them their ... Diageo kicked off with its ‘Love is in the Bear’ launch video (timed to go live on Valentines Day) amplified ...

THERE is no sign of a last drinks call in the Bundy Bear's future, despite what you may have heard. As the much-loved Bundaberg Rum brand announced a change to the Bundaberg Distilling Company’s ...