BIC Cello has launched a new range of its preexisting pen, Butterflow. As per the company, the relaunch is part of BIC’s long-term strategy, the Horizon Plan which aims to develop innovative ...

BIC Cello, the manufacturer and distributor of writing instruments, has recently announced the launch of the new range of its pen, Butterflow. The revamped ballpoint product range alongside the ...

An old Cello Butterflow ballpen ad where a man keeps telling his name to the typist is creating a buzz online. (YouTube/Cello Pens & Stationery) The advertisement came out a few years back to ...