Without a well-defined CRM strategy, you'll probably have a poorly calibrated team. A CRM strategy goes hand-in-hand with a well-defined sales process and is just as critical as any other sales ...

but in fact a strategy in pharma marketing. He also shares his top five reasons as to why a dedicated CRM team is beneficial to any company. Recently, I was tasked with finding a suitable eCRM ...

According to Rachel Dorfman, being a member of Bounteous’ customer relationship management strategy team is like being on a team of rowers. “We will not get where we’re going unless we all pull ...

It allows you to view the schedules of your field agents along with the potential of various territories so you can place the right members of your team ... strategies to shorten sales cycles ...

Does our CRM system keep our sales team informed of our ABM strategies? How do we measure the results of our strategy and give visibility to the entire organization and keep them aligned?

Working with a customer relationship management (CRM) tool is the fastest way to develop a custom strategy for any business ... communication channel, the team the customer engages with at ...

According to META Group, organizations that haven't received the expected value from their investments in CRM technology will be looking to realign their technology processes with their business ...

For those unfamiliar with Customer Relationship Management (CRM), it’s time to familiarise yourselves or be left behind. A CRM is a strategy to ... just by the sales team. Positioned and used ...

The striking thing about Procter & Gamble’s approach to CRM is that it is rooted in a strategy. Fully half of the user organizations I encounter can’t articulate how CRM—a business strategy ...