Live commerce is not a new concept—it has long existed as dedicated TV shopping channels. However, the trend as we know it ...

China has emerged as a global leader in this field, with platforms such as Douyin EC Group (known as TikTok), Kuaishou E-Commerce, and Taobao Live driving innovation and growth. This report ...

Taobao launched a new live-streaming service ... the 618 shopping festival - China's second-largest shopping extravaganza behind Singles' Day - in which major e-commerce players compete fiercely ...

In 2024, Taobao Fashion and Douyin's e-commerce platforms successively rolled ... a graduate of Donghua University, China's top institution for textile and apparel studies, which has produced ...

In this excerpt from Lizhi Liu’s new book, “From Click to Boom,” the author explores how Taobao tried to democratize its dispute resolution system.

Baozun's revenue and EPS were in line, with strong growth in product sales and e-commerce solutions ... label brands from Taobao and PDD, Gap’s market positioning in China is less clear ...

The "Three Leading Live Streaming e-Commerce Platforms in China and Their Key Strategies" report has been added tAndMarkets.com's offering.In recent years, both domestic and international e-commerce ...