So it raised eyebrows when Fortune recently reported that the company was changing its logo to something way more simple: a plain black circle. And the interest around OpenAI’s possible ...

After first introducing the "Circle Jumpman" logo just over a year ago along the tongue of the Air Jordan 2010, Sole Collector recently learned that the short-lived brand positioning for all ...

If someone were to ask you to draw the Pepsi logo from memory, what would you draw? A circle, perhaps, with the red, white and blue stripes that are emblematic of the brand. The word “Pepsi ...

Pepsi is now the latest brand to undergo a logo redesign ... it is now located in the circle. Additionally, the logo showcases a refreshed color palette. According to a Pepsi press release ...

“Defining a brand’s behavior is as essential as defining its logo. For Circle to Search, we treated them as one and the same, turning a generic gesture into branded behavior, so that, no ...

The Atlanta Hawks Monday unveiled a new brand identity with the return ... hawk as the team’s new primary logo. The Hawks' iconic bird inside a circle was the team's primary logo from ...