New month, new memes. Originally started as "The Overly Attached Girlfriend" on YouTube, The Clingy Girlfriend is one of the latest viral Internet senesations; one we're sure is not going anywhere.

Rebecca and Alex May made the lap using a pair of trousers stuffed with a duvet cover, with a heating pad inside. They even added a pair of trainers below.

The ad, by BBH and production company Freeflow, uses real-life celebrity couple DJ Kimberley Wang and actor Shawn Pow in an almost never ending face off about who will hang up the video call first ...