In today's online landscape, digital advertising is a core part of any effective marketing campaign. Our in-house team works closely with Boston College's schools and degree programs to create ...

In its first major brand campaign under chief marketing officer (CMO) Kate Rouch, OpenAI is getting in front of college ...

A major labor union launched a six-figure ad campaign on Tuesday featuring Tufts University Ph.D. student Rumeysa Ozturk ...

Modelo launched the 2025 iteration of its “Mark of a Fighter” campaign Wednesday (March 5) with a focus on community strength and shared interests, per information shared with Marketing Dive. The ...

Sports betting has swept the country by storm and there’s arguably no bigger event for the industry than the NCAA Tournament. But before the 2025 edition, the NCAA is sending a message to ...

In February, 7 students from Centenary College won awards at the ADDYs for the local Shreveport-Bossier phase.

Groups of business students at Bridgewater College are getting involved in the community by creating marketing plans for ...

As the excitement for the NCAA Tournament builds, Gatorade has launched a new campaign featuring three of college basketball’s biggest stars.