Competitive analysis is all about using a competitor’s strengths to evaluate another business’s weaknesses and capitalizing ...

A chart that compares your product or service to your competitor(s) A competitive matrix is an analysis tool that helps you establish your company's competitive advantage. It provides an easy-to ...

Coughlan, Peter J., Kaiho Patrick Lee, and Deborah Freier. "Competitor Analysis: Anticipating Competitive Actions." Harvard Business School Background Note 701-120, February 2001. (Revised February ...