How Artificial Intelligence Is Changing Creative Testing Of Ads
The article discusses how human informed artificial intelligence is changing advertising copytesting for the better. Peter ...
INCYMO launches AI-powered mobile gaming creative ad platform
INCYMO.AI launched its AI-powered creative platform for crafting mobile gaming advertisements.
AI for Creative Arts, and a Data Culture to Propel It
AI can be creative, and if you still believe it lacks a crucial human spark – how long before that spark is replicated and ...
Legendary Entertainment Hires Brian Worsley As SVP Of Marketing & Creative Advertising
EXCLUSIVE: Legendary Entertainment has hired Brian Worsley as Senior Vice President of Marketing & Creative Advertising.
How Adobe is using AI as jet fuel for its creative teams
Generative AI is helping brands like Adobe meet their increased marketing demands by scaling creative for personalized ...
Newest Patents from Yieldmo Push Boundaries for Predictive Creative in Advertising
Highlighting this latest round of patents are N-Formats and expanded capabilities for their Pinger solution. With N-Formats, Yieldmo is leveraging its predictive creative technology to dynamically ...
Marketing18d
The Crawl, Walk, Run of AI in the Advertising Creative Process
From late 2022 through all of 2023, there was a real belief that generative AI was going to take over all aspects of the advertising and creative process, automating everything from production to real ...
Your Story23d
7 brilliant ad campaigns that redefine creative advertising
Creative advertising isn’t just about flashy visuals, it’s about crafting a message that resonates, surprises, and most importantly sticks. The most brilliant ads tap into psychology ...