Planned projects include a full refurbishment of the stadium’s historic Rose Bowl marquee sign; an overhaul of the seating bowl sound ... to provide detailed discussions about the eight projects.

“It was presented to us in a very detailed analysis that the market ... Rose Bowl CEO and General Manager Darryl Dunn said premium seating is the Rose Bowl’s “long-term key for success ...

Get ready for an unforgettable showdown as the 2025 Rose Bowl Game kicks off at the iconic Rose Bowl Stadium in Pasadena, California, on Wednesday, January 1, 2025, at 1 p.m. PT/4 p.m. ET.

The Rose Bowl is among the most iconic and historic sports venues in the country. For almost 100 years, it has been the home of the Rose Bowl football game, but it has also hosted other important ...

The new board will be wider, but not taller, protecting the San Gabriel Mountain view the Rose Bowl is famous for. Arguably the biggest change, the seating renovation, would add about five inches ...

The second phase, which includes “major improvements” to bowl seating and a new videoboard, will begin shortly after the 2028 Olympics are concluded. Funds for the renovations come by way of private ...

A new field-level endzone club and an enormous videoboard are some of the improvements planned for the historic Rose Bowl in Pasadena ... The new seating area next to the south end zone, one ...

Here's the seating map for Rose Bowl Stadium: Rose Bowl Stadium has multiple parking options for outdoor festivals, tailgates, and open-air film scenes. Some parking spots are on first come-first ...