But it turned out the VIPs were a couple of special Elf on the Shelf dolls – Peppermint and Snowflake – who belonged to Jeff and Christy Freeman's daughters, Ava, 10, and Mia, 6. Jeff Freeman ...

In a now-viral Facebook post, she explained how she swapped out her kids' traditional Elf on the Shelf experience with a much more sinister, Halloween-themed idea called "Doll in the Hall," and we ...

The doll based on legendary rapper and pop culture icon Snoop Dogg is a hip-hop Christmas twist to Elf on the Shelf. Here's what we know. What is Elf on the Shelf? Elf on the Shelf, a pixie elf ...

Fresh off topping the Netflix charts with her new self-titled documentary, Martha Stewart is coming for the holiday throne with a new take on the classic “Elf on the Shelf” doll.

The self-proclaimed Queen of Christmas and momager, 67, shared a video on her Instagram Story Monday of a large group of "Elf on a Shelf" figures situated on a staircase in her home. A closer look ...

and her twin sister Christa Pitts are the trio behind the wildly successful "The Elf on the Shelf: A Christmas Tradition" storybook. The book comes with a pixie elf doll, whose job is to keep an ...

POUNDLAND is now selling Elf on the Shelf inspired dolls - and they cost just £2 each. The toy, from the creators of The Elf on the Shelf, is perfect for those looking to get ahead on their ...