While full coverage, the formula is still lightweight, according to makeup artist Anabelle LaGuardia. It comes in a wide range of 24 shades. E.l.f.’s Camo CC Cream is less than a third of the IT ...

If you have balanced to oilier skin, the Camo CC cream is ... me of the IT Cosmetics Your Skin But Better CC+ Cream — though that product is $32 more than the e.l.f.version.

it can be hard to home in on the cream of the crop. Our panel of WWD Shop testers did the hard work for you by analyzing and comparing 29 bestselling E.l.f. beauty products over three extensive ...

M odel and entrepreneur Hailey Rhode Bieber came up with a billion-dollar idea—and now cosmetics giant e.l.f. Beauty is ...

A press release announced that e.l.f. Beauty acquired rhode in a $1 billion deal, in which Bieber will serve as rhode's Chief ...

How we chose the best CC creams for mature skin We spoke to Marisa Garshick, M.D., F.A.A.D., a board-certified dermatologist in New York and Kierra Lanice, celebrity makeup artist and beauty ...

We've consulted top celebrity makeup artists who work on Hollywood's most luminous stars to get their recommendations for the very best CC creams to enhance aging skin. These pros know how to ...

Beauty has signed a definitive agreement to acquire rhode, a fast-growing, multi-category Los Angeles-based lifestyle beauty ...

The affordable cosmetics and skin-care label is currently on sale at Target — check out these best-sellers to stock up on at a discount. By Danielle Directo-Meston E-Commerce Editor If you ...