Elon Musk may own X, formerly Twitter, and routinely game the algorithm to boost his content, but sometimes the power of ...

The dust-up started when Hasan Piker, a leftist streamer, posted an ad for the new title in Ubisoft’s long-running video game ...

The tech billionaire's desire to be adored in the gaming world comes from wanting to be like a character from a fictional novel, his daughter Vivian Wilson said.

After Musk slams Assassin's Creed Shadows as a 'terrible game' that Ubisoft paid a streamer to promote, the developer reminds ...

Assassin's Creed Shadows has landed some solid success on online storefronts, and an overall decent critical reception. PC ...

The Assassin's Creed Twitter page roasted Elon Musk for paying people to play video games for him after he insulted Shadows.

Ubisoft’s official X account for the Assassin’s Creed series popped off Tuesday afternoon as the massive franchise responded ...

The controversy ignited when Mark Kern, a prominent figure in the anti-woke crusade, criticized Ubisoft's collaboration with streamer Hasan, labeling it an instance of "terrorist-platforming." Kern's ...

After labelling Ubisoft’s Assassin’s Creed Shadows as terrible, Elon Musk faced backlash from the game’s social media team.