The inaugural edition of "The Denim" by G-Star Raw kicks off with Ottolinger as the first collaborator. The Dutch denim brand's new collaborative series of one-off, limited-edition jeans created ...

Whether we're hearing about the step-by-step demonstration of how G-Star's jeans are made, getting a sneak peek into the brand archives, or having a super nerd talk about wash processes ...

Denim brand G-Star RAW is throwing it back to the ... which shows Snoop enjoying a world of “denim booties” that show off G-Star jeans’ flattering fits. According to G-Star CMO Gwenda ...

“Being able to upcycle in that way through older brands and archives really ... Ninety-six pairs of G-Star x Division Elwood jeans are available from November 16 at G-Star.com and di-vsn.com ...

“Magnus embodies independent thinking—something we’ve always stood for at G-Star,” the brand stated. “Denim is for everyone, meant to be worn anywhere, anytime, even at the chessboard.

Denim brand G-Star RAW has worked with creative ... and a fifteen- meter long private jet – all made using recycled G-Star jeans. Creative agency The Family Amsterdam was responsible for the ...

The programme trains tailors in select cities, who then offer their customers free repairs on G-Star Raw jeans, subsidised by the brand. Through the playfully named “Wear Longer, Wear Shorts ...