Think juicy chicken sandwich vibes in cracker form. Goldfish might’ve just unlocked the secret sauce to a hit summer snack. The newest summertime flavor from Goldfish aims to capture the breezy ...

Your favorite childhood snack is growing up. Starting Wednesday, October 23, Goldfish, the iconic Cheddar cracker that smiles back at you, will be officially renamed “Chilean Sea Bass.” The ...

Goldfish crackers are synonymous with hungry kids, but the company is betting that a sophisticated name change could expand that audience.

Goldfish is rebranding to Chilean Sea Bass crackers to “remind” Gen Z and millennial customers that the nostalgic snack is intended for all generations.

A "megalodon" goldfish caught in Pennsylvania is a good reminder of why people shouldn't release their pets into the wild ...

Goldfish is getting a brand overhaul starting this month — complete with a new, utterly hilarious name. Here's what to know.

How this ‘Megalodon’ goldfish got so huge Goldfish possess genetic traits that allow them to swell up to four pounds—the size of a Chihuahua. Experts say that's why you shouldn't release ...

A pet store goldfish went from “cute to brute” after it was found in a Pennsylvania waterway – with experts now warning against dumping unwanted fish into ponds and lakes.

With a cheeky rebrand, Goldfish takes aim at adult snackers, reminding them that the beloved cracker can be more than just a kid’s treat.

Not just for kids: Goldfish is changing its name to "Chilean Sea Bass" for a limited time as a publicity stunt to appeal to adults.

Goldfish, the beloved fish-shaped cheddar crackers, has temporarily changed its name to Chilean Sea Bass in hopes of appealing to "sophisticated" adults, according to the brand.