However, none have achieved quite as much viral fame as the famous Grimace Shake—a limited-edition purple dessert that became ...

TikTok users were quick to incorporate this bright pink treat into milkshakes, spurring a new wave of taste-testing videos with a very different outcome from the trending Grimace Shake videos ...

Twitter and Instagram to a photo of Grimace staring at a pale purple shake topped with whipped cream and a straw. The next day, it was announced that the change was in honour of Grimace's birthday.