Belgian brewer Interbrew is taking HSBC to court over its use of the slogan "The world's local bank". Interbrew claims the banking group's phrase is too similar to its own motto, "The world's local ...

"The world's local bank." It's a phrase which instantaneously interlinks itself with HSBC, yet despite the leading lender shaking off this slogan years ago, its powerful message still lingers.

The Belgian-based brewer, Interbrew, and the banking group, HSBC, have announced that they have settled their dispute over the ad slogan, “The World’s Local Brewer”. The two companies said they had ...

British bank HSBC encountered a costly blunder when it attempted to take its ’Assume Nothing’ slogan to global audiences. Unfortunately, various translations were botched and many ended up rea ...

HSBC has in recent months pushed back on Ping ... Lui, who attended the Monday meeting wearing a ribbon with spinoff slogan on it, said he believes there are no reasons for the bank's shareholders ...

In 2018, HSBC was struggling to find its purpose. It was facing branch closures, competition from disruptors and the end of its iconic ‘The World’s Local Bank’ slogan, all of which led to a 25% ...

Kenyans in Los Angeles chanted anti-Ruto slogans as they cheered the national rugby sides in the HSBC series Both Kenya Shujaa and Lionesses secured their spots in the new-look Division 2 of the ...

Interbrew contends that the slogan is too similar to its own advertising tagline in which it describes itself as “The World’s Local Brewer”. A Brussels court is to consider the petition.

HSBC's chairman was yesterday jeered with cries of 'shame' by furious former staff who say the bank is unfairly clawing back a chunk of their pensions. Mark Tucker faced boos and repeated ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. HSBC is to launch a $10m (£6.8m) rebranding of its global private banking operations, amid concerns in the ...