American Hailey Baptiste was asked to modify her headband after officials deemed the logo too large for Grand Slam ...

The Italian fashion house channeled styles once designed by Gucci when the brand first debuted tennis-inspired clothing.

The gold crown logos are ubiquitous in the professional tennis world. The post How Rolex Paved the Way for Luxury’s Love ...

The Russian is stepping up his style game, as he charged into the third round with a victory over Adam Walton.

Now, he’s in a brand new head-to-toe look after ... thanks to new deal with Tennis Canada “It’s impossible to escape Psycho Bunny. Their magnetic logo and energy made it a brand I always ...

Jannik Sinner swapped his athletic bag for a large logo-covered duffel by Gucci. It may be a new frontier for luxury brands in tennis ... two white bags made by Head, his racket sponsor.

But for Daniel Ashmore, the head of Retail ... it comes from brands based on two of the most famous tennis players in the men’s game -- names that you wouldn’t even necessarily initially ...

At this year’s Credit One Charleston Open, there was a head-turning display ... s largest women-only tennis tournament. The display was memorable and on brand with Volvo, the tournament ...

Why does one competitor defeat another and why does one brand win over another? Sports is a tangible teacher. In a tennis match ... Roger Federer with a 24-16 head-to-head lead by relentlessly ...