The Jeep styled in Helvetica bold font is still in use today for the most part, though it has undergone some minor style changes in the interim. There was also a new ad campaign to go along with ...

Helvetica is celebrated and loathed for its ubiquity. Now, the 62-year-old font is getting a face lift for the digital age. Jim Davis/Boston Globe via Getty Images hide caption ...

Charles Nix, Mitch Goldstein, and Sarah Hyndman talk to NPR's Scott Simon about a recent face-lift to the typeface Helvetica, which recently got its first redesign in 35 years.

“Helvetica is like water,” says a recent video about the most popular typeface in the world. The 62-year-old font family, with its sans-serif shapes and clean corners, is ubiquitous.

The Helvetica font is celebrating its 50th birthday. You've probably seen it a thousand times today. Why? At this moment in boardrooms across the globe, captains of industry are leafing through sheet ...

The 'Godfather' of the Helvetica Font Dies. Published Feb 28, 2014 at 5:13 PM EST Updated Apr 22, 2014 at 4:52 PM EDT.

The Jeep styled in Helvetica bold font is still in use today for the most part, though it has undergone some minor style changes in the interim. There was also a new ad campaign to go along with ...