Four diagonal slashes forming an abstract version of the HP insignia stood proud atop the new Spectre, signaling a company on a mission of renewal. This logo will now be featured across HP’s ...

HP is launching a global brand offensive today with the ultra-thin Spectre 13 laptop, and one of the subtler changes the company is making is to its logo. Where last year’s Spectre x360 had the ...

until they split the company in late 2015, and the rights to the name went in a different direction. HP found the logo a bit divisive internally, they tell us, as some worried the logo wasn't "HP ...

The computer company was founded in 1982 and was bought by HP in 2002. These are two of the company's logos, 1982 to 1992 (top) and 1992 to 2007 (bottom). Hewlett Packard began in 1939 as an ...

As reported in The Verge, the logo–depicted above–actually debuted in 2011. It’s the work of the global creative company Moving Brands, whom HP had hired to develop a new brand identity.

Personal systems and printing operations will be known as HP, and get to keep HP's current logo. All of this was ... while the Enterprise company grabs the HPE symbol. Both stocks will trade ...