Excited children run through parks and race down blocks to get cones, bars and soft serve on sweltering summer days as the sound of the iconic jingle gets louder and the ice cream truck nears.

Ice cream trucks may seem like a relic of times past, but one New Jersey startup is bringing them back with a modern twist. Many nostalgic memories […] ...

Nothing feels more sum-sum-summertime than scoring a frozen treat from an ice-cream truck. They are less ubiquitous than they once were, but mobile popsicle sellers still cause kids to abandon the ...

Scream Truck operates 17 vans across select ... previous ventures to Condé Nast in 2017. With little ice cream experience but a deep background in experiential marketing, he set out to create ...

Billy Settlemyers was playing cheerful music from his black-and-white ice cream truck near a Las Vegas apartment complex last week when he noticed onlookers recording on their phones from his side ...

This is a little bit of backstory on why ice cream trucks and other vendors actually use music to entice customers, and how Nichols got mixed up in all of it: At the end of the 1800s, ice cream ...

When you’re a kid, one of the surest signs of summer is hearing the happy sound of the ice cream truck crawling through the neighborhood. You don’t worry about how that magical truck is ...

of Americana: According to a study by Good Humor, nearly 70% of respondents said they noticed fewer ice cream trucks in their neighborhood, and two-thirds of them said they would be upset or sad ...

In Chicopee, Massachusetts, you may notice a rather unexpected police vehicle making the rounds: an ice cream truck. The truck was the brainchild of Officer Travis Odiorne of the Chicopee Police ...