People think IHOP's new logo looks like a tampon ad, and that's why we need women on design teams. Check it out for yourselves.

On Monday, IHOP debuted a brand-spanking-new minimalist logo that the chain, aka the International House Of Pancakes, says better reflects "the essence of the IHOP experience." It's true that the ...

For the second (and long overdue) installment of our Rebrand Round Table, we’re taking a closer look at the IHOP logo redesign, released last week. The Experts: David Llewellyn – David is a ...

Social media users noticed IHOP’s new logo looks very similar to o.b. tampons’, and the feminine product maker is flattered.

The breakfast restaurant chain IHOP announced that it was changing its name to IHOb this week — sparking a lot of debate.

IHOP has changed its logo for the first time in two decades. The company decided the old logo looked too much like a person's frown, BuzzFeed News reports. So IHOP came up with a new one that ...

IHOP ihope-gallery-1 IHOP's newly revealed logo is meant to look like a cheerful smile. IHOP is not in the business of frowns.

IHOP made waves with its last name-change announcement in the summer of 2018, when it briefly changed its name to IHOb in celebration of its then-new steakburgers.

On Monday, IHOP (formerly known as The International House of Pancakes) unveiled, writes Adweek, “a new logo for the emoticon era.” The only significant change in its updated design was the ...

The International House of Pancakes' logo had a red curve running under the letters IHOP — upside down and looking a lot like a frowny face. The new logo has rectified that issue.

In conjunction with a new "summer of smiles" campaign, IHOP has rolled out the new logo, the first new logo in 20 years for the company.