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For a less expensive, highly accessible matcha powder, Ayaka Ando, founder and chef of New York City’s Tadaima, believes Ito En is a solid choice. “It’s easy to buy,” she says ...

Related: How to Brew Tea According to Experts, From Choosing the Right Leaves to Steeping Correctly Matcha is a super-fine green tea powder used ... tea ambassador for Ito En (North America ...

After tasting options from 15 top brands, my pick for the best matcha powder overall is Ippodo Tea’s Ummon Matcha, for its balanced flavor and rich and creamy texture. I also enjoyed the Rishi ...

TOKYO -- Powdered matcha green tea can improve the quality ... The study was conducted jointly by Japanese tea company Ito En and local startup MCBI. The findings were first presented at an ...

(Photo Credit: DigitalVision / Getty Images) Matcha is a powder that’s made of finely ground green tea leaves from the Camellia sinensis plant. Farmers grow the plants in the shade for much of ...

Inc., a subsidiary of the Japanese company Ito En Ltd Matcha is a super-fine green tea powder used to create drinks and multiple dishes. It's made exclusively from Japanese green leaf tea called ...