The dream. For a few months, Jen Atkin, aka the haircut-rut helper, has been answering people’s pleas on TikTok about what the best haircut for their face, hair type and lifestyle would be.

After documenting her family's evacuation, the hairstylist and Ouai founder urges her followers not to 'forget your kindness and compassion' Jen Atkin is sharing an emotional update after losing ...

The OUAI founder explained that she is "finding gratitude in this unplanned pivot" Hairstylist Jen Atkin shared that she and her family will be moving to Seattle after losing their home in the Los ...

After learning of Jesus' death, his colleagues, including fellow hairstylist Jen Atkin, honored his memory. "Our hearts will never be the same," the Ouai founder wrote on her Instagram Story Feb. 22.

After learning of Jesus' death, his colleagues, including fellow hairstylist Jen Atkin, honored his memory. "Our hearts will never be the same," the Ouai founder wrote on her Instagram Story Feb. 22.

Jen Atkin's past and present are colliding with a new collaboration. Mane, her hair tools brand available at Sephora, is teaming with Ouai, the brand she founded in 2016 and sold to Procter ...

Jen Atkin, founder of Ouai and Kashish Golani, founder of Ovviovita are among those creating scents that hydrate, protect and add shine, merging hair care with perfume for a luxurious finish ...