THE humble custard cream has been a stable in British biscuit tins for decades - but can own-brands beat McVitie's? The Victorian biscuit usually features an elaborate baroque design on the top ...

The animal musical ends with the punchline "sweeet" to symbolise the contents of the Victoria biscuit selection tin. The campaign cost McVitie’s £1million to make and it's the first Christmas ...

Speaking of the new development, David Titman, marketing director at McVitie's owner Pladis, explained: “It’s now even easier for shoppers to tuck into their biscuit tin favourites whether ...

David Titman, marketing director at McVitie's owner Pladis, said: “It’s now even easier for shoppers to tuck into their biscuit tin favourites whether they are looking for an indulgent treat ...

McVities have axed a chocolate bar loved by millions - as UK shoppers and consumers rage: "My favourite biscuit of all time has gone." McVities' Fruit Club biscuits have been axed, the chocolate ...

McVities discontinued Happy Faces in 2015 but excited fans have now noticed the biscuit appearing on supermarket shelves once again. The biscuits, which have jam and cream in the middle complete ...