Now is the time to snag cult-favorite products If you're the type of person who waits for the big sales to stock up on the ...

On the heels of a buzzy event in Dubai celebrating the brand's latest Ube collection launch, Huda Beauty took the top spot ...

We’re living in a “greenwashed” world, and things are often not what they seem to be. Since about 2017 (when the clean beauty ...

Pump up your brow look with the new Superfluff Brow Mousse from Maybelline New York. Flexible and flake-resistant, the fluffy ...

Fast Company's 2025 list of the most innovative companies in beauty includes L'Oréal, Vacation, Megababe, E.l.f. Beauty, and more ...

TikTok star Mikayla Nogueira is launching a beauty brand, backed by Imaginary Ventures.

Brown's clapbacks over her appearance have renewed attention on her beauty and lifestyle brand, florence by mills, which the ...

Makeup artist Manny Gutierrez highly recommends that men try a tinted moisturizer, and he personally recommended this new ...

A popular beauty brand has filed for Chapter 11 bankruptcy.

Louis Vuitton is expanding into beauty with the upcoming launch of a beauty brand led by Pat McGrath as Creative Director.