This series breaks down some of the most effective marketing techniques for small businesses and shares standout examples of how companies can use them to strengthen their brand and build community.

This way, you have small steps to guide you and a way to measure your progress and success. The internet, and the various technologies and platforms using it, gives businesses enormous marketing ...

For small businesses, influencer marketing can be especially powerful as a cost-effective way to connect to target audiences ...

In the bustling world of entrepreneurship, small businesses often juggle numerous challenges while trying to establish a ...

These five essential tips will help small businesses navigate the changing market, boost brand awareness, attract new customers and clients and elevate your strategy.

Small businesses say good-ol' word-of-mouth remains the most effective marketing strategy, according to a recent report from Infusionsoft. Some 62% of small businesses surveyed cite ...

But opportunities for small businesses are on the rise, thanks to new technologies such as AI and location-based marketing, which can serve to equalize the competition. AI-powered location-based ...

Don't get me started. While this might sound like bad news for small businesses, it's also an opportunity to evolve. It's time to embrace advanced marketing strategies or risk being left behind.

NJLocalInfo.com has launched a new service offering combined content marketing and business directory services for New Jersey ...

Complete the above five courses (in specified order) to earn your Continuing Education Certificate in Marketing for Small Businesses. Each course consists of two lessons a week (one every Wednesday ...