Career opportunities Graduates of this program often go into consulting and strategy roles in marketing, advertising, promotions, sales, events management and more ... you can choose one of three ...

Product discounts allow marketing management to create short advertising ... also use discounts to create consumer interest in market areas with traditionally lower median incomes.

Our marketing department has produced dominant textbooks in three key areas of marketing: marketing management, channels of distribution, and sales promotions. The marketing faculty serve as editors ...

This is why teams should use marketing project management software to help plan, organize, manage and launch social media, print, ad and video campaigns. To help SMBs pick the best marketing ...

There are many areas of potential confusion and conflict between product management and portfolio marketing. While recommendations on roles and responsibilities exist, other factors are more ...

Marketing is an area of business that encompasses several subfields, including advertising and brand management, marketing analytics and research, digital media and public relations. According to ...

Focus on an area of high need in the business world ... The major focuses on the unique aspects of these industries, including food marketing, management and leadership, and entrepreneurship. Not only ...