Career opportunities Graduates of this program often go into consulting and strategy roles in marketing, advertising, promotions, sales, events management and more ... you can choose one of three ...

Focus on an area of high need in the business world ... The major focuses on the unique aspects of these industries, including food marketing, management and leadership, and entrepreneurship. Not only ...

Leadership and Management focuses on the areas of negotiations ... expected to continue to experience major growth over the next decade and beyond. Marketing is a broad area with many career ...

Our marketing department has produced dominant textbooks in three key areas of marketing: marketing management, channels of distribution, and sales promotions. The marketing faculty serve as editors ...

Marketing is an area of business that encompasses several subfields, including advertising and brand management, marketing analytics and research, digital media and public relations. According to ...

The research and contextual-based learning enable students who are either new to the area of marketing, or experienced at an undergraduate level, to understand and apply management-level marketing ...

There are many areas of potential confusion and conflict between product management and portfolio marketing. While recommendations on roles and responsibilities exist, other factors are more ...

This is why teams should use marketing project management software to help plan, organize, manage and launch social media, print, ad and video campaigns. To help SMBs pick the best marketing ...

Product discounts allow marketing management to create short advertising ... also use discounts to create consumer interest in market areas with traditionally lower median incomes.

Or you may be looking at moving into a management role in the marketing area. If so, Massey’s Master of Management (Marketing) will give you the in-depth knowledge and skills you need. The Master of ...

Marketing is one of the most interdisciplinary-rich academic areas at Chicago Booth. Our marketing professors study and teach the quantitative and qualitative areas of marketing—from the mental ...