It's been a big week for new looks for Milwaukee ... minor league hockey gimmick. This actually has some historic basis for the Admirals, who despite decades of nautical-themed logos and branding ...

Merar figured if he was going to buy a hockey team at least he could get some publicity for it, and thus, the Milwaukee Admirals were born. While all of the logos the team has employed over the ...

The Admirals ... logo a thumbs-down. Ouch! But here we are, with the Packers in pads, the Brewers battling road woes, and the Bucks changing their roster almost daily and the minor league hockey ...

The Milwaukee Admirals are becoming the Milwaukee Cowbells... for two games.The hockey team will temporarily ... jerseys with a Milwaukee Cowbells logo during the two games. The jerseys will ...

Less than a week after the Milwaukee Admirals Hockey Club was sold to a group of ... "Putting corporate logos on uniforms is one possibility," he said. Turer and 10 investors, including new ...

Turer assembled a team of investors to buy the Admirals and accepted the challenge to lead the ownership group and sustain a professional hockey team in Milwaukee ... was a logo change in ...

Given the times, Milwaukee Admirals President Jon Greenberg was curious what he might hear regarding Tuesday night. At least two National Hockey League ... Beyond the logos on the scoreboard ...

The Milwaukee Admirals will become the Milwaukee Cowbells ... twill with Milwaukee Cowbells primary mark for the crest. The logo is a cowbell come alive with a mouth at the end and a tongue ...

MILWAUKEE (CBS 58) -- The Milwaukee Admirals hosted a “Try Hockey” event Tuesday, Nov. 19 for local children. This is the Admirals’ third year organizing the event. This year, they partnered ...