The pre-show will go on and on as the exhibition giant will introduce a “platinum spot” advertising window on July 1 alongside film trailers before tentpoles begin.

AMC Theaters has revealed it will add EVEN more commercials to its pre-movie lineups, and these ads won’t be just trailers anymore. Get ready, Coke, you’re about to have some commercial ...

AMC Theatres, the world’s largest theater chain, will be offering even more discounts to moviegoers starting this summer. Beginning July 9, the movie theater chain will offer 50% off adult movie ...

Movie tickets will be slashed in half this summer at AMC Theatres. The world’s largest cinema chain announced Tuesday the launch of “50% off Wednesdays,” a major new pricing initiative ...

AMC Theatres introduces 50% ticket discounts on Wednesdays for Stubs members, starting July 9, amid a recovering box office and rising ticket prices.

AMC, the largest theater chain in the United States, will soon start showing even more commercials before the start of a movie. This is on top of the usual 20 minutes of trailers and ads already ...

It is unclear how much time, if any, the new agreement AMC has struck will actually add to the pre-movie show. On its website, AMC says its screenings currently feature about 20 minutes of pre ...

As AMC's website already states, patrons can expect to wait around 20 minutes after the published showtime before the movie will start: "The listed runtime is the duration of the feature film.