Hasbro is dropping the Mr. from the logo and overall brand to “promote gender equality and inclusion,” but clarified that Mr. and Mrs. Potato Head will still be available.

Hasbro is scrambling to reassure fans that Mr. Potato Head still exists — amid uproar over its gender-neutral rebranding announcement. “Hold that Tot – your main spud, MR. POTATO HEAD isn ...

Generally, you don’t think of potatoes as having gender, but since 1952, Mr. Potato Head and his counterpart Mrs. Potato Head have been a staple at children’s playtimes (and the Toy Story film ...

By the early 1980s another innovation was introduced: A nifty trapdoor at the bottom of Mr. Potato Head to store his facial features. Mr. Head originally came with a pipe, but had to give up the ...

Mr. Potato Head appeared to be losing his gender — but there’s more than meets the detachable eye. Word came out Thursday morning on the website Fast Company that toymaker Hasbro was re… ...

Hasbro is dropping the honorific “mister” from the “Mr. Potato Head” brand, renaming the shapeshifting plastic spud to the gender-neutral “Potato Head.” ...

NEW YORK (AP) — Mr. Potato Head is no longer a mister. Hasbro, the company that makes the potato-shaped plastic toy, is giving the spud a gender neutral new name: Potato Head. The change will ...

Mr. Potato Head, the classic Hasbro toy brand which includes the mustachioed Mr. Potato Head and clean-shaven Mrs. Potato Head, will soon be rebranded as the gender-neutral "Potato Head" toy line.

Don’t laugh at Mr. Potato Head: ... In the 1980s, the roleplaying game Dungeons & Dragons was deemed to be some type of gateway to Satanism and cults.

UPDATE, 5:00 p.m.: After the uproar over the rebranding, Hasbro clarified that the Mr. and Mrs. Potato Head dolls will still be available under the gender-neutral Potato Head brand. They have also ...

As it turns out, though, both Mr. and Mrs. Potato Head aren't being retired. Their packaging will just look a bit different. "Hold that Tot--your main spud, Mr. Potato Head isn't going anywhere!

Hasbro launched the first advertising campaign for Mr. Potato Head on April 30th, 1952. Within its first few months on the market, the toy earned the company more than $4 million.