Acrobatics and tumbling made significant progress this week toward NCAA championship status, with its inaugural National Collegiate Championship potentially taking place in spring 2027.

Sportsbooks can use the data feeds to power live betting options, and the NCAA marks and logo can be used inside sports betting apps but not for outside marketing. The deal does not include ...

The NCAA will now share its data and logos for championship events to sportsbooks through an exclusive partnership with Genius Sports. What this agreement does is allow Genius Sports to supply ...

Some are more drastic than others, but all would likely help attract more viewers to the NCAA’s winter sports portfolio. At the end of the day, as college sports simply become a vehicle to ...

The NCAA on Thursday opened the door to colleges being able to put a corporate logo on their football fields for regular season home games. The move by the Playing Rules Oversight Panel comes two ...

April 25 - The NCAA is set to forge a partnership with sportsbooks after an agreement was reached to supply data from its championship events through Genius Sports, multiple outlets reported Friday.

The NCAA for the first time is authorizing licensed sportsbooks to use its marks and logos and receive official data from championship events, including the men's and women's basketball ...