In addition to the Mammoth nickname, Utah also rolled out its new logos and jerseys. The Mammoth logo features the side profile of the mammoth with the Wasatch mountains and outline of Utah making up the top of the head. That logo will be used on the team's home jerseys, which features a primarily black look.

After 13 months of brainstorming and planning, the identity-less Utah Hockey Club has officially landed on its new name: the Utah Mammoth. "When it came to naming the team, we did something unprecedented—going through four rounds of community voting,

The Utah NHL franchise finally has a permanent name, with the Mammoth identity and branding officially revealed.