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Bruins Unveil New Brand Identity with Refreshed Logos and Uniforms
The Boston Bruins unveiled today, June 25, a refreshed tandem of Spoked-B logos that will serve as the Club’s primary marks beginning with the 2025-26 season. The revitalized crest will be featured on the team’s new primary home and away uniform kits, developed in partnership with Fanatics and the National Hockey League.
Boston Bruins unveil new jerseys, logo tweak for upcoming NHL season
They unveiled a retooled logo on June 23 and teased about a possible change to their jersey for the 2025-26 NHL season. The following day, Stanley Cup-winning captain Zdeno Chara and former No. 1 overall pick Joe Thornton were elected to the Hockey Hall of Fame. The Bruins then released the new uniforms on June 25.
Bruins Unveil New Uniforms in Video With Michael J. Fox, Photos After Logo Reveal
In a video announcement paying homage to Back to the Future featuring Michael J. Fox and Charlie McAvoy, the Bruins hyped the new jersey as being "Boston built" and "powered by tradition." Bruins president Cam Neely touted the jerseys as having a combination of "fan-favorite" elements from the team's history and a revitalized style to carry them into the future.
Club's brand evolution modernizes the popular heritage brand identity, colors, and Blue Note logo reintroduced in 2017, while ...
After posting their best record in three years, the St. Louis Blues are supplementing their on-ice changes with aesthetic ...
The St. Louis Blues dropped their new logo, which took inspiration from their original look in the NHL, on Tuesday.
As part of the team's upcoming 100th anniversary celebration, the Detroit Red Wings unveiled a new anniversary logo along with a host of activities slated for the 2025-26 season.
First Alert 4 on MSN1d
Blues unveil new uniforms, Blue Note logo as part of brand evolutionThe St. Louis Blues announced Tuesday that the team is starting a brand evolution that will include new primary home and away ...
The Detroit Red Wings are celebrating their 100th season in the NHL with a themed logo. The Red Wings unveiled a special ...
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The St. Louis Blues have worn more or less the same primary uniforms for more than a decade now, only making minor changes in ...
The newly unveiled logo is encased in an outline of the state of Ohio, reinforcing the Blue Jackets’ role as Ohio’s sole NHL ...
HockeyFeed on MSN2d
Boston Bruins officially confirm a logo change.The Boston Bruins will have a new look for the 2025-26 National Hockey League regular season. On Monday morning, the Bruins ...
The Blue Jackets will include a new jersey patch featuring their 25th anniversary logo to commemorate the team's NHL silver ...
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