Nerds candy products have been around for a long time, but the brand was at risk of going under not too long ago. This ...

Nerds Candy launched Nerds Gummy Clusters in 2020, two years after it was bought by Chicago-based Ferrara Candy Company. Prior to the release of the clusters, all Nerds Candy products combined ...

At first, the idea of the Nerds Gummy Cluster got mixed reviews in conceptual consumer testing trials, Ms. Duffy said. But the company took “the risk to press ahead,” she said, and in 2020 ...

As of October 2024, sales of Nerds Gummy Clusters alone surpassed $500 million, according to Circana — a 900% increase in the sales of all Nerds Candy products.

A new variety of Nerds Gummy Clusters just won a huge award ahead of its official release. The Sweets & Snacks Expo kicks off in Indianapolis today, with several big-name brands showcasing all-new ...

Nerds also were not viewed as a market leader in candy because of their small size and the fact that they were messy. Nerds Gummy Clusters solved many of these problems.

The astonishing and highly improbable success of Nerds Gummy Clusters was the focus of a pre-Halloween Wall Street Journal report, which mapped Nerds’ nearly 40-year marathon from a quirky candy ...

Nerds Gummy Clusters – Grape Strawberry Blitz vs. Berry Punch Rush The new Nerds Gummy Clusters candy takes on a fun play into the world of football with "rival" flavors, featuring an all-star ...

America’s Newest Hit Candy Is Gummy, Crunchy and Printing Money Nerds Gummy Clusters are everywhere this Halloween. They were born from years of geeky research—and executives going with their gut.

CHICAGO, Feb. 11, 2022 /PRNewswire/ -- Crunchy, gummy, yummy NERDS Gummy Clusters has been named 2022 Product of the Year for the most innovative product in the sugar confections category, a ...