New Amsterdam Vodka has signed a multiyear deal with the National Hockey League (NHL). This is the first sports marketing sponsorship for the spirits brand, and the NHL’s first “official vodka ...

If you’ve ever destroyed a rug by knocking over a cocktail or broken some furniture during a nail biter of a game, then perhaps New Amsterdam Vodka’s latest promotion is for you. The official ...

E&J Gallo’s New Amsterdam vodka brand has been on the market less than a year, but the drinks giant says the brand has already crossed 1 million cases in annual sales, becoming the fastest spirits ...